THE POWER OF ONLINE VIDEO MARKETING FOR LOCAL BUSINESSES
As many of you know, at the beginning of 2011, I hosted a “Predictions Event” in which I shared my STRONG conviction that one of the hottest client areas for your business in the next 12 months would be the LOCAL Business Community! The reality is that the average local business owner has become increasingly dissatisfied with the diminishing return they are seeing on more expensive traditional advertising channels like radio, television and print media.
In my opinion, Local Search Marketing, Facebook Marketing and Video Marketing Services make up the most relevant and dynamic marketing trio for any local business across any industry. While we all know that Facebook had a massive growth year in 2010, so did Online Video and YouTube!
Check out the below video, where I demonstrate how we generated a Top 10 Google Result in less than 48 hours!
While the statistics quoted in the video alone should be a compelling enough reason to catch the attention of the average business owner, there are so many other clear-cut benefits why local businesses are increasingly excited about integrating online video into their overall marketing strategy:
With the proliferation of the mobile web, online videos are being watched everywhere and anywhere.
Online Video is the #1 weapon for igniting top rankings in the local search listings.
Online Video spreads faster than any other marketing medium on the web today. Just ask Susan Boyle!!
Given the rapid growth of online video, combined with the local business owner s fast-growing interest in this medium, there is a great need for Virtual Assistants and online professionals to develop and expand their Online Video Marketing skills and service packages. It is for this reason that we have unveiled our first official Online Video Marketing Specialist Training Program so that Virtual Professionals can offer cost-effective web marketing solutions that will ignite exposure, traffic and results for potential clients in their local communities.
The great thing about online video marketing is that it can be easily integrated into any existing Social Media services you are currently offering. As an example, for the average business owner, two of the absolutely smartest ways to build their brand and credibility on the web is to create a Facebook Page and launch an online video marketing campaign – a match made in marketing heaven!
If you have any questions or comments about Online Video Marketing, please write us a note in the comment box below. You can check out all the details on the Online Video Marketing Specialist Course here.